1FLR

branding / packaging
creative agency A&Mcreative / photography © 1FLR
location South Korea, Japan, Indonesia

1FLR creates functional beauty products for contemporary living. Reflecting 1FLR’s philosophy, ‘Committed to Essentials’, A&Mcreative designed a brand image with practical and rigorous aesthetics for the urban minimalist.

The wordmark references architectural codes, combined with the soft sophistication of the color palette and the understated beauty of the typography. A design crafted with precision and simplicity for everyday life practical luxury products. 1flrglobal.com