l’Alerteur

branding
creative agency Dragon Rouge / art direction Alexis Rollet
location France

A French specialist in smoke detection teamed up with Dragon Rouge to provide a user-friendly modern design for the launching of their new brand and product, with the ambition to become a leader on the market.
Dragon Rouge’s intervention spread from the naming to the product design. Alexis designed the brand identity, character, packaging, stationery, and provided art direction for educational films & animations.