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Agency: Dragon Rouge / AD: Alexis Rollet

A French specialist in smoke detection teamed up with Dragon Rouge to provide a user-friendly modern design for the launching of their new brand and product, with the ambition to become a leader on the market.

Dragon Rouge’s intervention spread from the naming to the product design. Alexis designed the brand identity, character, packaging, stationery, and provided art direction for educational films & animations.

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