illustrations by A&Mcreative, photo by Frédéric Lucano

Palais des Thés

A&Mcreative / Paris — 2012, ongoing

French premium tea company Palais des Thés is renowned by tea lovers for the high quality of their single-estate teas and beautifully perfumed blends. Palais des Thés started out when François-Xavier Delmas, at the head of a group of tea enthusiasts, decided to create his own business in 1986. One goal: democratize tea and help the Occident learn more about its cultural and gastronomical aspects.

Palais des Thés approached A&Mcreative to create its new brand identity, reflecting the brand’s core philosophy: ‘Vivons le thé’. We created a joyful, elegant and contemporary brand image, as well as the complete redesign of the packaging lines. Our creative collaboration with Palais des Thés is ongoing, including work on new product collections, seasonal catalogues and magazines, communication, retail concept and digital applications.

Palais des Thés

Palais des Thés

illustrations by A&Mcreative, photos by Kenyon Manchego

Palais des Thés

illustrations by A&Mcreative, photos courtesy of Food 52

Palais des Thés

illustrations by A&Mcreative, photos by Frédéric Lucano

Palais des Thés

illustrations by A&Mcreative, photos by Kenyon Manchego

Palais des Thés

photo by François-Xavier Delmas

Palais des Thés

photos courtesy of Palais des Thés

Palais des Thés

illustrations by A&Mcreative, photos courtesy of Palais des Thés

Palais des Thés

Palais des Thés

photos by Frédéric Lucano

Palais des Thés

illustrations by A&Mcreative

Palais des Thés

illustrations by A&Mcreative, photos by Kenyon Manchego