branding / packaging / photography
creative agency A&Mcreative / strategic consulting Alicce9
photography © A&Mcreative & Soul Seasons
location France, South Korea & China
Soul Seasons is a French niche perfume brand offering a contemporary and authentic collection of fragrances, elaborated by world-renowned perfumer Marie Salamagne, as well as a complete line of perfumed body and hair care.
Capturing life’s beauty. Soul Seasons’ collections are inspired by life’s beauty, in its diversity and intricate details, expressed in ephemeral manifestations or through a sense of timelessness.
A&Mcreative has designed a minimal and contemporary brand identity with a complete packaging line, referencing literary codes with a hint of poetry. The stories and inspiration behind each fragrance are shared on Soul Seasons’ Instagram account.